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This week’s installment of “The Friday Five” follows… providing a snapshot of recent global press coverage that demonstrates how Akamai is helping customers move Faster Forward. If you see something interesting, please share it!


Highlights include:

  1. Let’s Talk Security with Tony Lauro
  2. Performance Equals Loyalty
  3. Kaltura, Akamai Cache in on OTT Delivery
  4. Going Mobile – with Payments
  5. Tell Us About the Internet David Belson


How to Prepare for the Next Generation of Cyberattacks


June 16, 2017


Today, cyberattacks around the world are becoming more prevalent and more complex. 2016 saw seven of the largest Distributed Denial of Service (DDoS) attacks in history, and three of those attacks occurred in Q4. Hackers use DDoS attacks to render IT systems inoperable, and they are extremely difficult to defend against. The introduction of a massive amount of Internet of Things (IoT) connected devices into IT environments further complicates cybersecurity protocols.


But there are ways to stay vigilant. For state and local agencies, identifying web traffic within an IT environment, staying aware of common attackers and methods, and focusing on protecting the enterprise as a whole can help prevent DDoS attacks. GovLoop recently sat down with Tony Lauro, Senior Enterprise Security Architect at Akamai Technologies, to discuss the changing cybersecurity landscape and how to prevent harmful DDoS attacks and more. Akamai Technologies is a content delivery and cloud services provider.


(See also: SC Magazine UKIT大道My Broadband)


What Will Your Customer Loyalty Program Look Like in 2020?*


June 12, 2017


Once you have found the right mix of incentives to delight your customers, you'll need to optimize the delivery of your loyalty program for mobile. You could have the best loyalty program but if it's difficult to engage with on mobile, users will become frustrated and adoption will suffer. To optimize the mobile experience whether it's delivered via an app or the mobile web, there are three key areas that can have huge impacts on customer experience:


Performance matters

The Online Retail Performance report states that a 100-millisecond delay in website load time can hurt conversion rates by 7 percent, and 53 percent of mobile site visitors will leave a page that takes longer than three seconds to load. Consumers are not patient to begin with and industry leaders continue to drive rising consumer expectations for performance, such as Facebook using background downloading of articles to give users the impression that when they click on a link the article is loaded instantly.


*Authored by Akamai’s Chief Strategist for Commerce, Jason Miller


(See also: CIO EspañaARC)


Kaltura, Akamai Cache in on OTT Delivery

MultiChannel News

June 12, 2017


Kaltura said it is boosting the quality of its online video platform and adding a “download-to-go” capability by implementing a “predictive” content delivery system from Akamai Technologies that prepositions some content on the user’s viewing device.


Under the agreement, which integrates Akamai’s Predictive Content Delivery system with Kaltura’s TV platform, the joint offering enables on-device caching of certain content in the background, based on the user’s profile and history, they said.


The result will allow for smooth offline viewing on any device regardless of network connection and quality, they added.


(See also: Digital TV EuropeNexTV LATAMMediaPostMarTech AdvisorStreaming MediaAdvanced Television)


Mobile Payments Need a Marketing Campaign*

Target Marketing

June 14, 2017


If retailers want to see consumers using mobile payments any time soon, they’ll have to teach them to trust the apps. Research shows shoppers are worried about privacy.


Meanwhile, the mobile payment industry is growing at a rapid pace. In fact, by 2020, nearly one-third of U.S. smartphone users will replace a card swipe at least once every six months. However, many consumers are slow to adopt the new form of payment.


Initially it was all about the lag in technology. For instance, mobile payments rely on near-field communication (NFC), the technology that allows two devices placed in a proximity to exchange data. Many retailers were initially slow to adopt these contactless POS terminals, which created a kink in the payment process.


*Authored by Akamai’s Chief Strategist for Commerce, Jason Miller


Global Average Connection Speed Jumps 15% in Q1

Enterprise Innovation

June 15, 2017


“Increases in connection speeds and broadband penetration have helped enable the internet to support levels of traffic that even just a few years ago would have been unimaginable,” said David Belson, editor of the State of the Internet Report.


“One need only look to January’s US Presidential Inauguration, which broke traffic records for live coverage of a single news event delivered by Akamai, largely thanks to the combination of more viewers watching at increasingly higher levels of video quality,” said Belson.


(See also: ARS TechnicaMy BroadbandRetail News AsiaMobile World) 


This week’s installment of “The Friday Five” follows… providing a snapshot of recent global press coverage that demonstrates how Akamai is helping customers move Faster Forward. If you see something interesting, please share it!


Highlights include:

  1. Making the Cloud Work for Public Sector
  2. Mmmmmm, Spam!
  3. Faster Internet! Stream! Stream!
  4. I want my, I want my, I want my HDR
  5. More Security Straight Talk with Dave Lewis


5 Steps Agencies Can Take to Prepare for Pitfalls in the Cloud*

Government Technology

June 6, 2017


Regulations, strict budgets and aging legacy technology are limiting the capabilities of government at every level, but migrating data to the cloud allows agencies to adapt and adjust. Many government organizations are finding that cloud-based applications and services are an effective way to meet both the current and long-term needs that a government Web portal requires. Cloud computing has the potential to play a major role in addressing the inefficiencies in some government IT environments while improving government service delivery. It can also help agencies coping with the need to quickly deliver highly reliable, innovative services despite strains on resources.


*Authored by Tom Ruff, Akamai’s Vice President of Public Sector


Get the Most Value from your Spam*

InfoSecurity Magazine

June 7, 2017


Spam clogs our inboxes every day with unsolicited offers for cheap pharmaceuticals and opportunities to earn money from home. While most people automatically delete their spam, digging through these types of emails can be an educational exercise for those of us in the threat intelligence industry.


From collecting malware samples and tracking phishing schemes to monitoring for domain squatters and examining fake news sites, a lot of information can be gathered from spam to influence mitigation research. It can also be used to help report new campaigns and notify site owners of problems.


*Authored by Larry Cashdollar, Akamai Senior Security Response Engineer


Asia-Pacific Upgrading Internet Connectivity

Nikkei Asian Review

June 6, 2017


Asia-Pacific already boasts some of the fastest internet connectivity in the world and continues to improve as its economies digitize, according to a report by Akamai, a U.S.-based content delivery network and cloud provider.


Akamai's quarterly State of the Internet report covers connection speeds and broadband adoption metrics across both fixed and mobile networks, and elucidates emerging trends.


Fifteen Asia-Pacific countries and regions surveyed had average connection speeds above 4 Mbps, with South Korea at the forefront with 28.6 Mbps -- the world leader. Eight countries surveyed had already achieved speeds better than 10 Mbps in the first quarter of 2017, including Hong Kong, Singapore, Thailand, and Vietnam.


(See also: KBS Radio KoreaZD Net AustraliaRecodeMedia PostComputerworld ItaliaPunto InformaticoThe StandardEl Financiero Costa RicaEl Economista ChileLa RepublicaQuartzIT WorldFierceWirelessDigital TrendsMoneyMashableCIO DiveGovernment TechnologyFast CompanyMedia NamaPAK WiredIT Brief AustraliaBusiness InquirerRecodeCircle IDTom’s HardwareTutto AndroidSmart WorldFast WebSmart BusinessLa StampaWeb WereldDaily Mail)


Streaming TV Industry Says "Meh" to 4K, but it Loves HDR

IDG’s Tech Hive

June 5, 2017


Akamai media business CTO John Bishop also felt that HDR makes a bigger difference to consumers than 4K.


“You go into the big box store, consumers are out there going, ‘Is that HD or is it 4K?’” Bishop said during a panel discussion at the conference. “HDR, if you haven’t seen it, it’s compelling. You look at it, it’s like an SD to HD transition. It’s bigger than that.”


(See also: TV TechnologyTech Hive)


Security Teams Told to Go Back to Basics

InfoSecurity Magazine

June 6, 2017


IT security professionals must get better at doing the basics right, starting with clear communication with other teams, if they’re to effectively mitigate the risk of breaches, according to Akamai.


The vendor’s global security advocate, Dave Lewis, told attendees at Infosecurity Europe in London this morning that the majority of breach incidents still stem from basic security errors such as failure to patch promptly.


An “obsession with zero days” threatens to further derail patching efforts and other basic security steps, he warned.


Fourth quarter Akamai data shared during the presentation revealed that SQLi attacks accounted for over half of recorded threats in the period, despite this being an OWASP Top 10 threat for over a decade. 


This week’s installment of “The Friday Five” follows… providing a snapshot of recent global press coverage that demonstrates how Akamai is helping customers move Faster Forward. If you see something interesting, please share it!


Highlights include:

  1. 10 Years of State of the Internet – and the U.S. Cracks the Top 10
  2. Akamai is Tops in Live Video Streaming
  3. What’s the Friday 5 Without a Security Story?
  4. 3…2…1…Shop!
  5. When AI Codes


Survey Says Average U.S. Internet Connection Gets Speedier


June 2, 2017

Internet connections are getting faster in the United States, but several other countries are outpacing it.


The average Internet connection in the United States hit 18.7 megabits per second (Mbps) in the first quarter, 22% faster than a year ago, according to a new report from Akamai Technologies.


That's fast enough to download a typical high-definition digital move in about 30 minutes. But the U.S. ranked only 10th fastest in the world. South Korea, with an average speed of 28.6 Mbps, ranked first, followed by Norway, at 23.5 Mbps. Worldwide, the average broadband connection provided a speed of just 7.2 Mbps across all of the 149 countries measured, Akamai said.


(See also: Multichannel News, ISPreviewStreaming MediaiStartLightwaveAdvanced TelevisionTotal TelecomTelecom PaperGuruFocusBroadband Technology ReportRapid TV NewsThe Edge MarketsAstro AwaniIT Pro PortalTechRadarSingapore Business ReviewThe Sun DailyZDNetCEDVideoNuzeITWireGadgets 360CXO TodayThe Star OnlineRapplerInteraksyonMalay MailLe Camp des RecruesWorld of BuzzTelecom LeadMalaysian DigestARNInternet DoInquirer.netMESA EuropeWarsaw Business JournalThe Manila TimesNewsbytes PhilippinesYahoo! SingaporeBayside Star NewsYugaTechWA TodayBW CIO WorldTechspotNew Straits TimesNews18Mobile World LiveIndia TimesComputerworld IndiaDazeinfoTelecomAsiaChannel News AustraliaBroadbandBreakfastEqulibrio InformativoSoloNewsIP CarrierDSL ReportsBusiness InsiderRethink ResearchDaily MirrorDaily ExpressCom! ProfessionalWired ItalyCor.comKey4BizLeonardoBitMapLineaEDPMedia Post)


Development and Delivery: Live Streaming Technologies at NAB Show 2017

Video Edge

May 30, 2017


Interest in streaming at NAB Show this year represented every point on that scale. At the top, we find Akamai's demonstration of liveOrigin using NBC Sports material. Akamai's Media Services Live solution delivers 24/7 live/linear online video capabilities to support OTT video service providers, broadcasters and telcos that are operating full-time television channels online. The recently announced update will improve streaming quality, getting it that much closer to the quality of traditional broadcast television. Media Services Live includes four new components, together known as liveOrigin, that offer broadcast-quality ingest, low latency, a self-healing network, and monitoring and reporting.


(See also: Digital VideoPanorama Audio Visual)


Cybersecurity in an IoT and mobile world: The key trends

ZD Net

June 1, 2017


Mirai has been implicated in high-profile, high-bandwidth DDoS attacks on security researcher Brian Krebs (September 2016), French cloud provider OVH (September 2016), DNS provider Dyn (October 2016), and an ISP in Liberia (November 2016) -- breaking records with attacks topping 1Tbps against OVH and Dyn. The Mirai source code was leaked in September last year, and it's probably no coincidence that Akamai's latest State of the Internet/Security Report identified a Mirai attack (DNS Water Torture) as a dominant feature of Q1 2017, affecting the CDN provider's customers in the financial services sector.


"If our analysis of Q1 tells us anything, it's that risks to the Internet and to targeted industry sectors remain and continue to evolve" said the report's senior editor Martin McKeay in a statement. "Use cases for botnets like Mirai have continued to advance and change, with attackers increasingly integrating Internet of Things vulnerabilities into the fabric of DDoS botnets and malware," he added.


Notwithstanding the high-profile, high-bandwidth Mirai attacks, Akamai's report noted that the median DDoS attack size fell from 3.9Gbps in January 2015 to 520Mbps by the end of March 2017 -- partly due to growth in the number of lower-bandwidth attacks.


(See also: Business WorldLeMonde InformatiqueJDN)


Reaching Online Shoppers

First Look Asia

May 30, 2017


Did you know - over 50 per cent of online shoppers quit their sessions if content fails to load within three seconds. How are retailers in Asia responding? We get expert insights on Tech-Know!


(See also: Business of Apps)


Where are we with Artificial Intelligence in Software Development?

Search Software Quality

May 31, 2017


To put it another way, AI is a technology developers can use to make them smarter, said Ari Weil, senior director of industry marketing at Akamai. "I think you're going to see AI next to the developer in the sense of an assistant in the next 18 to 24 months," he said. An "AI coach" could check a developer's code and give nearly instant feedback, something that could dramatically speed up CI/CD workflows, Weil said. This isn't a pipe dream -- he's met with an early stage startup working on just this idea. 


This week’s installment of “The Friday Five” follows… providing a snapshot of recent global press coverage that demonstrates how Akamai is helping customers move Faster Forward. If you see something interesting, please share it!


Highlights include:

  1. Don’t Let Poor Quality Pollute Your Streams
  2. What’s The State of Internet Security? Ask Akamai
  3. Streaming Quality is Going Over the Top
  4. Tell Us More About “Let’s Encrypt” Andy Ellis
  5. We’re Not Afraid To Share Our Opinions


When Good Streams Go Bad: Maintaining and Sustaining Video Quality*

Digital TV Europe

May 22, 2017


The notion of video quality means different things to different people, covering a subjective spectrum so broad that “good” to one person could actually be deemed “bad” by another. In an effort to formally identify what key factors affect video quality, Akamai recently commissioned a survey of more than 350 managers at direct-to-consumer (DTC) video service providers, also known as over-the-top video service providers (OVSPs).


Amongst the people surveyed, almost half had already launched a service. Another 21% planned to launch one within the next six months, and almost a third within the next year. Additionally, 22% had no fixed date set, or they were uncertain when the service would launch. This suggests the brisk pace we have seen for the launch of DTC or over-the-top video services is liable to continue late into 2017 and beyond.


*Authored by Akamai’s Noreen Hafez Ayan, director of global product marketing


Growth of DDoS Attacks Slows, But Risks Remain And Still Matter

Networks Asia

May 21, 2017


The risks to the Internet and to targeted industry sectors remain and continue to evolve, according to the latest State of the Internet / Security Report released by Akamai Technologies, Inc. 


“Use cases for botnets like Mirai have continued to advance and change, with attackers increasingly integrating Internet of Things vulnerabilities into the fabric of DDoS botnets and malware. It’s short sighted to think of Mirai as the only threat, though,” said Martin McKeay, senior security advocate and senior editor, State of the Internet / Security Report.


“With the release of the source code, any aspect of Mirai could be incorporated into other botnets. Even without adding Mirai’s capabilities, there is evidence that botnet families like BillGates, elknot, and XOR have been mutating to take advantage of the changing landscape.”


(See also: Data Manager OnlineUDNAIT NewsSapo TekZoom ChileSearch Data Center en EspañolTele.Sintese BrasilOnline PCBemparnáInternet WatchCIO EspañaZD Net JapanInformatiqueLeMag ITBoan 24SlashdotThreat BriefMimesi)


True Parity Between Linear TV and Live Streaming? It’s Not There Yet But Getting Closer

Sports Video Group

May 23, 2017


“Internet, for a long time, equaled ‘best effort,’ and best effort is not associated with television,” said Akamai Media Division CTO John Bishop during a panel session titled “Establishing Parity Between Online Video and Broadcast Television” at last week’s Streaming Media East show. “When you turn on a television channel on your pay-tv service, you expect it to work every single time. The internet didn’t align there. Over the last three years at Akamai, we have recognized that we have to get parity in the digital space with legacy pay-TV services or else there is a natural ceiling for digital and it will never go beyond that natural plateau.”


(See also: FierceCable)


Why Akamai Supports Let's Encrypt

eSecurity Planet

May 22, 2016


The Let's Encrypt project has re-shaped the market for SSL/TLS certificates, providing millions of free security certificate to organization around the world.


Among the many backers of Let's Encrypt is content delivery network platform provider Akamai. In a video interview with eSecurityPlanet, Andy Ellis, Chief Security Officer at Akamai, explains why Let's Encrypt matters and his view on the effort's real value.


The Let's Encrypt project was originally announced in November 2014, and in April 2015 it became a Linux Foundation Collaborative Project, with the first publicly available free certificates issued in December 2015. In a 2016 video interview with eSecurityPlanet, Josh Aas, leader of the Let's Encrypt project, explained his views on the effort.


Akamai's Ellis sees the true value of Let's Encrypt as being much more than just a free option for SSL/TLS certificates, In Ellis' view, Let's Encrypt's big innovation has been making it easier for anyone to easily use and deploy security certificates.


5 Needs Of Digital India


May 26, 2017


In the first industry presentation at BW Businessworld Digital India Summit 2017, Vijay Kohli, regional business manager-Asia Pacific and Japan, AKAMAI, spoke about the needs and wants of a successful Digital India.


He highlighted the importance of network speed in today’s fast paced world.


“People crave for speed,” he said. “If a page takes 10 seconds to upload then people don’t appreciate it, transactions need to happen in 2-3 seconds to meet the expectations of the general public.” 


He spoke about the quality of the network being used by the public.


“We love quality,” said Kohli. “Without good enough quality, nobody will look to avail your services.”


He said that people will switch to private telecoms as they would be willing to pay more and get better speed and quality, thus it is the responsibility of the govt. to ensure that speed and quality are the 2 primary pillars of India’s Digital India movement.


(See also: Lehigh Valley BusinessComputerwelt365 Design)

This week’s installment of “The Friday Five” follows… providing a snapshot of recent global press coverage that demonstrates how Akamai is helping customers move Faster Forward. If you see something interesting, please share it!


Highlights include:

  1. Is there no Honor Among Thieves?
  2. Taking the Late out of Latency
  3. How Lowe’s can your Site Response Rates go?
  4. Security Thought Leadership Around the World
  5. We Bought a Wind Farm – the Sequel


Cybercrooks fight over DDoS attack resources


May 16, 2017


Meanwhile, even smaller-sized attacks can still do a great deal of damage. According to the Akamai report, many businesses lease Internet uplinks of between 1 and 10 gigabits per second, so any attack bigger than 10 gigabits per second could take an unprotected business offline.


And the capabilities of attackers keep expanding, he added.


"Within two to three years, we might see a five to ten terabit attack," he said.


With more criminal groups competing for access to vulnerable devices for their botnets, does that mean that we might see less ransomware such as the WannaCry attack?


No such luck.


"It's a different group of resources that are being used," said McKeay. "When we're talking about the ransomware like that which we've been seeing since Friday, that's a completely different breed than DDoS."


(See also: eWeekV3Asian JournalRethink ResearchIT WireBGRPC MagazineZD NetLifehacker AustraliaData Manager OnlineTelecompaperBeveiligings WereldNetwork WorldLAN LineNetworks AsiaCIOCIO AsiaMIS AsiaWeb Host Industry ReviewInfoWorldCSO AustraliaAutomazion PlusGlobal SecurityZD Net Germany)

Fox Sports Go executive says latency is still the No. 1 complaint with online video



May 17, 2017


At Streaming Media East today, Jason Thibeault, executive director for the Streaming Video Alliance, led a conversation with Clark Pierce; senior vice president of TV Everywhere for Fox Sports Go; Andreas Engde, project manager for Viaplay; and John Bishop, CTO of the media division at Akamai, on how far online video has to go until it can call broadcast an equal.


The panelists agreed that the technology stack for online video will continue to evolve and that will help drive scale for those services. Bishop went so far as to say that this will be the year that internet latency will become less than cable latency. He added that Akamai he received calls from providers to slow down the internet feed on live because it was outpacing the cable feed.


“Online video has momentum right now,” Bishop said, adding that the customers that are leaving pay TV are still watching media, just on different platforms.


(See also: Streaming MediaStreaming Media)


Digital Performance Management Drives Business Value at Lowe’s and Office Depot


May 15, 2017


Lowe’s leverages Digital Performance Management (DPM) from SOASTA, now part of Akamai, to provide a single source of truth that enables the retailer to correlate insights across business groups as well as the DevOps effort.


Lowe’s DPM strategy includes aligning IT with business objectives via user engagement metrics, performance data, and continuous testing and measurement – all leveraging the SOASTA DPM platform. SOASTA also enables the retailer to perform real-time forensic analytics, not just on Lowe’s own systems and applications, but on third-party resources as well.


For Lowe’s, actual customer interactions drive its decisions via its real-time visibility into marketing promotions and campaigns. An important benefit of Lowe’s efforts is how they are fostering a performance culture, where performance can never become an afterthought. In other words, Lowe’s treats every day as Black Friday – the most important day on any retailer’s calendar.


(See also: Telecom AsiaSourcing JournalNetworks AsiaD ZoneIntellyx)


Attackers have no need of zero-days, breach data shows

Computer Weekly

May 15, 2017


Most successful cyber attacks are possible because organisations are not doing a good job of protecting their systems, according to Dave Lewis, global security advocate at Akamai Technologies.


Too often, he said, attackers are able to take advantage of unpatched software, system configuration failures, compromised passwords and well-known attack methods such as SQL injection.


“Cyber defenders need to do a better job when it comes to basic security hygiene because most breaches are due to the fact that something that should have been part of a definable, repeatable process was not done,” Lewis told Computer Weekly.


Businesses are failing to look at the core issues that led to known data breaches and learn from them to avoid being breached in the same way.


(See also: eWeekTaiwan NewsTaipei TimesTaiwan NewsEd Tech Magazine)


Seymour Hills Wind Farm to Power Akamai Technologies

Commercial Property Executive

May 17, 2017


Cloud-delivery platform Akamai Technologies has signed a 20-year power purchase agreement with the 80-megawatt Seymour Hills wind farm in Texas. The company’s investment in the wind farm is part of its commitment to source renewable energy for 50 percent of its worldwide network operations by 2020.


“Akamai has been seeing a strong trend with customers that value and demand clean-powered, decarbonized services from their supply chains,” Jim Benson, Akamai EVP & CFO, said in prepared remarks. “This project is one of several in which Akamai plans to invest to reach our 50 percent goal.”


The wind farm is being developed by Infinity Renewables and will include 38 wind turbines across approximately 8,000 acres. The project is slated to begin operations in 2018. The electricity generated from the facility will be used to power Akamai’s data center operations in Texas, which account for about 7 percent of its global energy consumption.


(See also: Smart Energy DecisionsWindfairMass Bids) 


This week’s installment of “The Friday Five” follows… providing a snapshot of recent global press coverage that demonstrates how Akamai is helping customers move Faster Forward. If you see something interesting, please share it!


Highlights include:

  1. We Bought a Wind Farm
  2. OTT, Easy as 1, 2, 3 – with Akamai
  3. We’re Big in Boston
  4. Show Mom You Care
  5. You’re Quite Tenacious when it comes to Security, Dave Lewis


Akamai Invests in Wind Farm as Tech’s Renewable Energy Demand Grows


May 10, 2017


Akamai Technologies, a content delivery network and cloud computing services provider, has invested in a Texas wind farm as it attempts to fulfill a promise to use renewable energy to power half of its global network operations by 2020.


Akamai (NASDAQ: AKAM) said it is making a 20-year investment in the planned Seymour Hills Wind Farm, which will be based outside of Dallas and is expected to begin operating next year. The project is being developed by Infinity Renewables, and the plan is to construct 38 wind turbines across about 8,000 acres, Akamai said in a news release. Akamai said it intends to pull enough energy from the wind farm to offset its aggregate data center operations based in Texas, which account for about 7 percent of Akamai’s global power load.


(See also: BostInnoPower TechnologyEnergy Manager TodayClean Technology Business ReviewrenewsHydrogen Fuel NewsEnergy Business ReviewTelecompaperInfotech LeadNorth American Wind PowerData Center KnowledgeData Center DynamicsSmart Energy DecisionsLightwaveEnergy Manager Today)


nScreenNoise – Live OTT Video with no Latency

nScreen Media

May 11, 2017


Latency is one of the toughest challenges in live delivery online. Typical delays can be upwards of 1 minute or more, which can be very annoying for viewers. Can this latency be reduced? Akamai has a solution which it says removes it entirely.


Akamai’s Shawn Michels talks about some of the challenges in reducing latency while maintaining broadcast quality.


(See also: ITespresso)


Akamai's Growing Role in Boston Tech


May 8, 2017


Tom Leighton, Akamai's chief executive officer, discusses the company's growing role in Boston's tech scene. He speaks with Bloomberg's Caroline Hyde on "Bloomberg Technology."


Mother’s Day Goes Mobile*

Total Retail

May 11, 2017


This Mother’s Day, U.S. shoppers are expected to spend almost $23.6 billion, an increase of more than 10 percent over last year, making Mother’s Day the third largest retail event of the year (after the winter holidays and back to school).


Google stated that in 2015, more searches happened on mobile devices than on desktop, highlighting consumers’ preference to use their mobile devices to research products and services. Mother’s Day shopping is no exception, as one out of three U.S. consumers will do their shopping online, and many will rely on their phones at some point during the process. One out of three online shoppers say they’ll use their phones to research gift ideas, and one out of five will use their devices to complete the purchase. Google also noted that there has been a 34-time increase in “near me” searches, with over 80 percent of these coming from mobile. Therefore, mobile is not only a key part of driving traffic to your digital properties, but also crucial to driving foot traffic in-store.


If you focus on these stats, it’s tempting to assume that, at least partly thanks to mobile, this will be a banner year for online retailers. However, there’s a catch: the bar for consumer expectations continues to rise. For example, a 100-millisecond delay in load time can decrease mobile conversion rates by up to 7 percent, and a two-second delay can increase bounce rates by 103 percent.


This data comes from Akamai’s new “State of Online Retail Performance” report, which analyzes the performance of retail sites from 10 billion online transactions.


*Authored by Akamai Chief Strategist for Commerce, Jason Miller


Dave Lewis on the Tenacity of Solvable Security Problems

O’Reilly Security Podcast

May 10, 2017


In this episode, I talk with Dave Lewis, global security advocate at Akamai. We talk about how technical sprawl and employee churn compounds security debt, the tenacity of solvable security problems, and how the speed of innovation reintroduces vulnerabilities.


(See also: eCommerce Magazin)

This week’s installment of “The Friday Five” follows… providing a snapshot of recent global press coverage that demonstrates how Akamai is helping customers move Faster Forward. If you see something interesting, please share it!


Highlights include:

  1. BEET It!
  2. Love you, mom!
  3. Tom’s take on the business
  4. Ransomware spoiler alert
  5. Honored by the National Inventors Hall of Fame


Internet TV, Better Quality Than Broadcast: Akamai’s Hafez


May 5, 2017


Remember your old 56Kbps modem, screeching along and laboring to buffer a video clip, in the early days of internet media?


Well, those days are gone. Now, television networks want to deliver round-the-clock TV channels over the internet – and the quality can be even better than cable TV, according to one technology exec.


“The internet was never built with the whole notion of having live, linear 24/7 channel on it,” Noreen Hafez, global product marketing director of network optimization company Akamai, tells Beet.TV in this video interview.


But Akamai has recently rearchitected its offering, launching a suite called Media Services Live that includes UDP acceleration and remaps content around network congestion bottlenecks – and which Hafez says can stream TV in higher definition than, well, TV.


(See also: BizetyBroadcast BeatL'Informaticien)


Reports: Ecommerce key for Mother's Day shoppers

Biz Report

May 3, 2017


The key to converting those shoppers - no delays. Researchers with Akamai found that delays as low as 100 milliseconds can impact conversion rates by up to 7%, and that at 2 seconds, delays can push bounce rates by more than 100%.


"Mother's Day is the third largest shopping day of the year and probably the most critical to those both buying and receiving gifts," said Jason Miller, Chief Strategist of Commerce at Akamai. "As the data in our State of Online Retail Performance report clearly demonstrates, e-commerce sales can be dramatically impacted by site performance challenges. Shoppers are impatient--as our data indicates, website performance is critical to completing online transactions."


(See also: WebProNewsRetail Touch PointsEnterprise InnovationAPM DigestMobile Payments Today)


Akamai CEO Leighton Defends the Long Term Amidst ‘Bizarre’ 16% Sell-off


May 3, 2017


Leighton was enthusiastic about other areas of growth. The build-out of streaming video, for one, is an area where the company is helping “all the major broadcast networks” and other types, “the Hulus of the world.” He is careful not to mention to many customer names explicitly, not to confirm or deny them. Akamai doesn’t provide streaming services for Netflix (NFLX), but there are just one party in the overall rise in “over the top,” or “OTT” video.


He notes Akamai received awards and enthusiasm at the recent NAB convention in Las Vegas for the broadcast and cable industry. “We demonstrated our new capability for video that’s just as good as traditional broadcast-quality video, with no latency, and we now can stay up to the mark with what satellite can deliver,” he noted.


Another thing coming is augmented reality and virtual reality, for things like live streaming events and video games. The bulls on the Street believe it can rejuvenate the media business for Akamai because VR and AR content presumably has massive amounts of data that have to be downloaded constantly.


I pointed out to Leighton that the bullish reports talk about “when” VR happens, as if it’s a certainty. “IF and when,” he began, with a smile, “AR and VR would be very good for us."


(See also: CNBC)


Netflix Incident a Sign of Increase in Cyber Extortion Campaigns

Dark Reading

May 3, 2017


Meg Grady-Troia, web security product marketing manager at Akamai, says paying a ransom doesn’t necessarily guarantee a chosen outcome. “So doing separate analysis of the request for payment and the real threat is critical for any organization.”


Akamai’s customers have seen a lot of extortion letters, threatening a DDoS attack if a specified amount of bitcoin is not deposited to an identified wallet by a certain time, she says. These letters have come from a number of groups, including DD4BC, Armada Collective, Lizard Squad, XMR Squad, and others. Often though, there is very little follow-through.


“Some of these DDoS extortion letters are merely profit-making schemes, while some are serious operations with the resources to damage a business,” says Grady-Troia.


(See also: The MandarinCIO Latin AmericaRun PC!Silicon FranceCSO España)


Harari GS ’73 and Leighton ’78 inducted into National Inventors Hall of Fame

The Daily Princetonian

May 4, 2017


Leighton graduated from the University with highest honors in the electrical engineering and computer science departments. Leighton, along with his partner Daniel Lewin, invented a means of efficiently copying and distributing content over wide areas and large networks of servers. Leighton and Lewin founded Akamai Technologies, which works in content delivery, the same area as Leighton and Lewin’s invention.


“It was quite an honor and very exciting. [It was] really a testament to the hard work of thousands of people at Akamai over the past couple of decades that really made this recognition possible,” Leighton said.


Leighton said that his ultimate goal was to make the internet faster, more reliable, and more secure.


“I began to get interested in the process around internet congestion, and how could we get the internet to work better, and ultimately that lead to the creation of a company, Akamai, to make that happen,” he explained.


(See also: The Boston Globe) 

This week’s installment of “The Friday Five” follows… providing a snapshot of recent global press coverage that demonstrates how Akamai is helping customers move Faster Forward. If you see something interesting, please share it!


Highlights include:

  1. The two-millisecond rule
  2. Are you open and listening, port 389?
  3. I need a front-end alignment
  4. Is it broadcast, or is it Akamai?
  5. Image is everything


Marketers Losing Millions from Slow-Loading Web Site Pages


April 20, 2017


Most marketers know that the more slowly a Web site page loads in a browser, the more it can hurt the company's bottom line, but new data reveals that the negative impact can occur much earlier than expected.


Slow loading pages with a 100-milisecond delay had major consequences in the ways that consumers interacted with Web sites and pages when on smartphones and tablets, with conversion rates falling 7% and nearly 4%, respectively, according to a report released by Akamai on behalf of SOASTA. The impact of a 2-millisecond delay on conversion rates jumped to 36.5% on desktop and 26.2% on smartphones.


The insights come from the State of Online Retail Performance report, which details the time it takes for retail Web site pages to load in a browser and the effect on sales and bounce rates. The one-months-worth of anonymized beacon data came from Akamai customer retail Web sites based on permissions. SOASTA analyzed the data.


(See also: Which-50Stuff New ZealandChain Store AgeSmart Company AustraliaAsia Pacific Security MagazineSydney Morning HeraldRagtraderBusiness 2 Community)


New DDoS Attacks Use Far Fewer Infected Hosts, Target Education

THE Journal

April 20, 2017


Akamai Technologies has identified a new attack method generating extremely large distributed denial of service (DDoS) attacks against educational institutions and other types of organizations but without the millions of infected hosts typically seen in these scenarios. In a threat advisory recently published by the content delivery network company's security intelligence response team, researchers described a reflection and amplification method that can produce "significant attack bandwidth" through "significantly fewer hosts." What's required are open ports allowing LDAP traffic.


The company's security experts have detected and mitigated a total of 50 Connection-less Lightweight Directory Access Protocol (CLDAP) reflection attacks. CLDAP was intended as an "efficient alternative to LDAP queries done over Transmission Control Protocol (TCP).


(See also: Le Mag ITCSO EspañaTech News TaiwanCampus TechnologyHay CanalGlobal SecuritySiliconSearch Security ChinaADSL AyudaBleeping ComputerVerk Städerna


Fast and safe frontend fixes*


April 20, 2017


Security and Performance are both considered to be two separate goals, as one can often negatively impact the other. We see various security solutions — whether implemented at the frontend or backend — slowing down the performance of sites. And vice versa: we see certain performance techniques leaving sites more vulnerable to security threats. In the face of these challenges we need to make sure that our sites are adapting to the needs of the customers.


Every year, we see an increase in security attacks in many different areas (for example, in finance and healthcare) and we can only expect this rise in threats to continue with the Internet of Things (IoT). This increase is can be attributed to an escalation in web traffic, with resulting high volume/high load situations which motivate us to more closely focus on performance. It is also due to the growth in the number of third party resources being leveraged on sites today — not only do they introduce potential security holes such as delivering malware and/or malicious code from third party attackers, but they can slow down the site and delay content parsing/loading.


*Co-authored by Akamai Solutions Architects Sabrina Burney and Sonia Burney


Akamai Announces Broadcast-Quality Live Linear Streaming Solution


2016 was an explosive time for line online video, and at NAB several companies will catch up with that growth. Last week, Brightcove announced a live video platform designed to make launching channels easier. Today, content delivery network Akamai announces the next version of its Media Services Live system, featuring a new addition called Media Services Live LiveOrigin. With LiveOrigin, Akamai promises over-the-top (OTT) providers, broadcasters, and telcos can give customers the same reliability they get with broadcast channels in 24/7 live linear online streams.


Images Load Slower than a Thousand Words*

Blogit Belgium

April 18, 2017


On websites, images are not only useful to illustrate a product, but also they increase the user’s emotional involvement. A Nielsen study [1] shows that for 63% of people shopping via smartphone or tablet, photos are more important than any other content. The pictures on the website make an indelible impression on your customers. And this is regardless of the industry you are in - e-commerce, the travel industry, even the banking sector. Images fundamentally contribute to the success of your long-term brand.


*Authored by Akamai Senior Solutions Engineer Tim Vereecke

This week’s installment of “The Friday Five” follows… providing a snapshot of recent global press coverage that demonstrates how Akamai is helping customers move Faster Forward. If you see something interesting, please share it!


Highlights include:


  1. Another Award-Winning NAB
  2. Is it Live or is it Akamai?
  3. More about the State of Online Retail report
  4. The magic ingredients in mobile web performance
  5. Gamers are spending more time on line



Streaming Media Announces Best of NAB 2017

Streaming Media

April 26, 2017


The first award goes to a company that it wins for the second year in a row. Akamai has upgraded their media services with something called LiveOrigin. Akamai won a Best of NAB award last year for their media services, but this year they've really kicked it up a notch. What they're really striving to do with LiveOrigin, is to help companies that are trying to take live linear channels and 24/7 live channels on-air, so to speak, and provide the same sort of quality, user experience, and video experience that viewers come to expect from broadcast. And they're able to help broadcasters, OTT providers, and telcos achieve as close to broadcast quality as they possibly can.


(See also: We’re honored to receive a @TVTechnology Best of Show award at #NABShow today!)



Akamai promises the consistency and reliability of broadcast TV for 24/7 online streaming channels


April 27, 2017


Akamai Technologies says it is bringing the consistency and reliability of broadcast television to the Internet and used NAB 2017 to demonstrate the technologies that make this possible. liveOrigin includes four components that can be used by companies running full-time television channels online, and which are available immediately.


Broadcast-quality ingestion is the first component. “The transfer of video from its origination point to the delivery network is a crucial step in linear streaming,” the company says. “We have built a highly distributed ingestion network using our proven mapping technology to match encoders to the most optimal entry point, creating a system that can automatically route content to different entry points with no viewer impact if the connection is interrupted.”


(See also: PCMagDataquestRapid TV NewsCSIPanorama AudiovisualElectronic TimesDigital TimesCIO KoreaCCTV NewsDigital Daily



Milliseconds Are Critical in Online Retail

April 25, 2017


Day long shopping in malls and market are a passé, new generation shopping is defined by micro-moments as people are increasingly turning to mobile devices. With several options for online shopping at consumer’s disposal, it has become easier than ever to shop from where you are and at the time you want. This however brings in the challenge for e-retailers to be swift with its technology or else buyers will shift to other portals to complete their shopping needs.


Delays and downtimes results in abandoned carts.


“Customers have extremely short attention spans, and degradations in website performance – no matter how small – can cause consumers to go elsewhere in an instant,” said Ash Kulkarni, senior vice president and general manager, Web Experience Division, Akamai.


Web performance analytics show even 100-millisecond delays can impact customer engagement and online revenue states a biannual study that analyzes performance metrics for leading retail websites by content delivery network services provider Akamai Technologies.


(See also Venture BeatEnterprise IT WorldSD TimesbizEDGE, WARCRetail DiveNews18.comMobile Payments Today)



The Magic Ingredients in Mobile Web Performance


April 25, 2017


Another feature some modern caching solutions offer is the ability to improve the page assembly process. Most modern website content is assembled in a user’s browser, which can take, in the slowest instances, tens of seconds. Templating languages are a ‘secret sauce’ for assembling pages using the bits and pieces already stored in the cache, eliminating that seconds-long process and delivering pages in milliseconds. These split-second differences might not sound like much, but they make a huge difference to the user experience.   


Interestingly, as Colin Bendell, Director at Akamai’s CTO Office, pointed out at a recent conference, TLS encryption also helps to gain small performance wins. Inside the cellular networks, unencrypted traffic is slowed down whereas TLS encrypted traffic is queued up and put through faster. 



Taiwan consumers spend 3 hours on the line to play

Commercial Times

April 26, 2017


As a result of the daily delivery of online entertainment, especially playing games or watching online video, consumers spend an average of three hours a day, or spend an average of more than five hours a day browsing the Internet or online, according to Akamai, a content delivery service (CDN) Mobile devices are up to 25% more consumers.


Akamai was mainly conducted in the July-September 2016 survey. Akamai said the game industry is facing the challenges of action trends and virtual reality (VR). According to the company survey, the game download and start within 30 days, is to retain the player's golden age, to successfully win the players favor, the game company must balance the difficulty of the game level, providing a reliable network experience to allow players to get rid of location restrictions, while looking for the right time to convince the players are willing to pay.


(See also China TimesTech NewsYahoo)



NAB Bonus #1

Live From NAB 2017: Akamai’s Mark Ramberg on Improving the Sports-Streaming Experience

Sports Video Group

April 24, 2017


Few companies have been at the forefront of the new world of live streaming than Akamai. At NAB 2017, the company is showing the latest advances in its content-delivery network and cloud computing services.


Mark Ramberg, VP, business development, Akamai, discusses how technology can better connect between consumer devices and the backend network to deliver more-pristine video with little to no latency.


NAB Bonus #2

NAB 17: Scoring With Sports Advertising

Streaming Media

April 25, 2017


Broadcast sports has struggled to attract viewers lately, but online viewing is booming. Here are six ideas for creating winning monetization opportunities from the NAB panel: "Sports 2.0: The New Rules of Fan Engagement."


Consider new ad units. Small time increments bring value to advertisers. "There's an icing penalty (in hockey) and there's a ten-second opportunity for an ad,' says John Bishop, CTO, media business unit, Akamai Technologies. Ten second ads are showing to be an acceptable interruption to viewers. "We see less attrition on those little ads because you don’t have to step away from your programming.”


Think ahead. Consider new formats for VR and AR, like having a persistent billboard (advertisement) always show in the upper left corner for example. "The viewer is the producer (in these formats), and they choose what they want to watch," said Bishop. "It's not this rectangle anymore, it’' immersive. So where do you put that engagement?" 

This week’s installment of “The Friday Five” follows… providing a snapshot of recent global press coverage that demonstrates how Akamai is helping customers move Faster Forward. If you see something interesting, please share it!


Highlights include:

  1. CLDAP attacks – all a matter of hygiene
  2. Digital transformation – more than meets the eye
  3. Rich Bolstridge – talking about security as a service in Korea
  4. More about the state of the Internet
  5. Channel Security


New Breed of DDoS Attack on the Rise

Dark Reading

April 13, 2017


Over the years, threat actors have abused a variety of services including DNS, SNMP, and NTP to enable and amplify distributed denial-of-service (DDoS) attacks against their targets.


A new method that appears to be gaining favor among attackers involves the abuse of Connectionless LDAP, a version of the Lightweight Directory Access Protocol that many organizations rely on for directory services such as accessing usernames and passwords from Microsoft's Windows Active Directory.


In an advisory Wednesday, content delivery network and cloud services provider Akamai Networks reported encountering and mitigating at least 50 CLDAP reflection-attacks against its customers since last October.


(See also: IT World CanadaHelp Net SecurityInfoWorldPoliticoGSNEmerceSecurity LabLinea EDPBoan NewsRedes Zone)


Top Considerations for Enabling Digital Transformation Within Financial Services Institutions*

Banca 15

April 10, 2017


Many industry experts advise financial services institutions (FSIs) to embrace digital transformation. At the heart of that mandate is the need to satisfy rising customer expectations for fast, secure, always-on services delivered seamlessly across all channels and devices. While it’s important to harness the digital technologies today’s customers turn to — especially when it comes to engaging the millennial generation — FSIs need to optimize web and mobile performance to deliver exceptional end-user experiences.


*Authored by Francisco Arnau, Akamai’s Iberia Regional Sales Manager.


Akamai Joins as a Major Player in SECaaS

ZD Net Korea

April 13, 2017


Already handling about 30% of the world’s internet traffic, leading CDN player Akamai is stressing ‘security’, sending a message of targeting the SECaaS market by leveraging the strengths of its CDN services, with a particular focus on the financial sector in Korea. Rich Bolstridge, Chief Strategist, Financial Services at Akamai Technologies, shared the cyber threat trend in the global financial sector, recent attack cases and related loopholes, as well as the Akamai cloud security technologies that can be adopted in response. Joon-soo Ahn, product marketing manager of Akamai Korea, stated there is a need for enterprises to utilize cloud security solutions while maintaining the role of the initial security systems, stating that cloud security could respond to massive attacks more effectively.


(See also: Electronic TimeseDailyChosun)


How to deal with slow Internet speeds in financial management

CFO Innovation

April 11, 2017


According to the most recent version of content delivery and cloud provider Akamai’s annual State of the Internet report, the global average internet speed, 7 Mbps, has increased 26% over the past year. But while some countries are racing ahead, others are lagging behind.


South Korea, with an average connection speed of 26.1 Mbps in the fourth quarter of 2016, was at the top of the stack. That was followed by Norway (23.6 Mbps) and Sweden (22.8 Mbps) at the top of Akamai’s chart. Hong Kong was No. 4, with 21.9 Mbps, with Singapore at 8th place (20.2 Mbps) and Japan in 9th place (19.6 Mbps).


The US was ranked 14th, with an average speed of 17.2 Mbps, but with wide variation among states. The UK was ranked 16th, with an average speed of 16.3 Mbps. Yemen came in at the bottom of the list for this quarter, with an average speed of a dismal 1.3 Mbps.


In Asia Pacific, the Philippines (4.5 Mbps) has the slowest speed among the larger economies, with India only slightly better at 5.6 Mbps, China at 6.3 Mbps and Indonesia at 6.7 Mbps.

(See also: Wirtschafts WocheCourier-Journal)


What is to be done with Security in the Channel?

Computer Weekly

April 11, 2017


But while technologies are clearly key, the holistic approach to data security is important too. Dave Lewis, an infosecurity consultant and global security advocate at data delivery optimisation vendor Akamai, said: “Organisations do need help to find what security they're looking for and we need less of the system administrator versus the users approach. The system admin should not be seen as the enemy by the users, stopping them from doing what they need to do, and the users must not be viewed as stupid by the system admin. 


“Every person in the organisation should effectively be part of the cybersecurity team, all working together to prevent and mitigate threats.” 




This week’s installment of “The Friday Five” follows… providing a snapshot of recent global press coverage that demonstrates how Akamai is helping customers move Faster Forward. If you see something interesting, please share it!


Highlights include:

  1. Akamai Welcomes SOASTA to the Family
  2. Jason Miller Talks HTTP/2 for Online Retailers
  3. Shane Keats Down Under
  4. Living in the Wild, Wild West
  5. Eliminating the Internet Traffic Jam


What the Akamai acquisition of SOASTA means for software development


April 3, 2017


Akamai and SOASTA already have 225 shared customers, "and with this acquisition, we think we can give developers a new way to understand what real users are doing when they use an app," Weil said. "And we can provide new ideas on how to optimize or change behavior like updating traffic management or cellular use cases."


The Akamai acquisition comes at a time when improving user experience has never been more important. A recent SOASTA survey highlighted the complexities: Just a 100 millionth of a second delay in load times can result in users leaving a site or not making a purchase. Smart use of application performance monitoring (APM) tools can help companies determine where, what and how their software is underperforming, but all that data can lead to the bigger problem of overwhelmed analysts and testers who don't know where to begin to make the fixes.


(See also: Digital News AsiaComputerworld EspañaPanoramaChannel NewsSiliconJDTICT BusinessBit MatIT Brief New ZealandTech NewsEngageTech From the NetDutch CowboysET TodayC114TechTargetCIO Peru)


How can HTTP/2 improve results for online retailers?

Internet Retailer

April 2, 2017


In today’s web, consumers interact with websites on many different devices and connection types such as 3G, 4G and Wi-Fi. Consumers’ expectations for site performance continue to set the bar higher and no matter the device or network, waiting more than a few seconds for a page to load is unacceptable.


HTTP/2 (h2) aims to improve this experience.


What is HTTP/2?

HTTP/2 is the newest version of HTTP, a network protocol that stands for Hypertext Transfer Protocol. HTTP is one of the foundations of data communication on the web and has been in use for more than 20 years. So, whether you realize it or not, each time you open your browser and view a web page, you are using it in the background.


*Authored by Akamai’s Chief Strategist of Commerce Jason Miller


WATCH: Mediaweek TV*


April 4, 2017


Shane Keats, Akamai’s Director of Industry Marketing, Media and Entertainment, sat down with Sky News Business to discuss how local and international OTT and VOD providers have created a fierce battleground in Australia, and what it takes to be victorious.


*Fast forward to the 12:00 minute mark


How to survive in the Wild West of the Internet of Things

The Mandarin

April 4, 2017


Technologists see effective protection from IoT as requiring a combination of technological controls and outcomes-based risk assessments. Both are based on the idea that, for now, the IoT endpoint is a lost cause.


“There is a rush by vendors to add features and delete cost – and the byproduct is that a lot of IoT devices have been released without any meaningful security controls,” explains Nick Rieniets, senior security specialist for Asia Pacific and Japan with infrastructure provider Akamai Technologies. “So if you’ve got a security camera on your network and you can’t change the password to that camera, it’s going to get infected.”


The Internet Touches Thousands of Kilometres of Cables

Corriere della Sera Innovazione

April 6, 2017


Despite the efforts, however, the crowding became palpable. "The fact is that the Internet was not designed to handle today’s amount, or quality, of content,” explains Alessandro Livera, country manager for Akamai, Italy. “For example, because of packet loss along the way, it can take 13-14 seconds for content to travel from Milan to New York. However, by using traffic routes based on algorithms designed for different uses, that time can be dramatically reduced. Companies like ours are putting content as close as possible to the customer.” 


This week’s installment of “The Friday Five” follows… providing a snapshot of recent global press coverage that demonstrates how Akamai is helping customers move Faster Forward. If you see something interesting, please share it!


Highlights include:

  1. Akamai + SOASTA = Better Business Outcomes
  2. We got to Rock at the Government Forum
  3. Akamai Media Acceleration Accelerates Media
  4. Security can’t be an Afterthought
  5. Tell us about 4K, Ian Munford


Akamai is Buying Performance Analytics Vendor SOASTA

Internet Retailer

March 29, 2017


Akamai Technologies Inc., one of the largest e-retail content delivery network and security providers, is purchasing performance analytics vendor SOASTA Inc. Akamai did not disclose the purchase price, but says the all-cash transaction is expected to close early in the second quarter.


Akamai says the acquisition will give Akamai customers greater visibility into the business impact of their website and app performance.


With the acquisition, Akamai plans to enable its customers to measure how consumers experience their apps and sites and how that shapes their behavior. This will help Akamai clients prioritize performance optimization strategies, Akamai says. Using SOASTA technology, Akamai customers also will be able to test improvements before going live and measure results after implementing changes.


(See also: Silicon Valley Business Journal, ZD Net Japan, Telecompaper, e-Zone, Channel Biz España, Dutch IT Channel, Computable, Capacity, Economic Times, APM Digest, Web Host Industry Review, BGR, ZD Net, Advanced Television, Gadgets Now, FinSMEs, Gizmodo India, Rapid TV News)


Traditional Defenses Can’t Keep Up With Modern Adversaries, Akamai CEO Says


March 28, 2017


Due to the speed and sophistication of modern hackers along with increasing demands on government networks, traditional methods of cyber defense aren’t enough to protect agency data, according to Akamai CEO Tom Leighton.


“The traditional defenses that you would employ in data centers simply can’t keep up,” said Leighton, explaining that modern attacks can work at terabits of data a second, a speed that will soon become just the tip of the iceberg.


Leighton told the audience at the Akamai Government Forum on Tuesday that because the “edges” of the Internet, such as computers and phones, have approximately 70 times more capacity than the data centers and service providers at the core of the Internet, hackers can exploit that edge capacity to overwhelm and shut down major core systems. This is the basis for why so many distributed denial of service attacks are so effective.


(See also: Government Technology, Executive Gov, MeriTalk, CIO, Federal News Radio, MeriTalk, MeriTalk, Network World, MeriTalk, MeriTalk)


Akamai Improves OTT Experiences with Media Acceleration Capabilities

Sports Video Group

March 28, 2017


Akamai Technologies announced the availability of Akamai Media Acceleration, which is designed to improve viewing experiences for over-the-top (OTT) video consumers and accelerate video game and other software downloads. Media Acceleration marks a significant milestone in the evolution of Akamai’s content delivery capabilities in moving to a consumer-centric approach to online video and software distribution. Technology is integrated directly into consumer applications to optimize the experience for each individual end user. 


(See also: Multichannel News, CommsMEA, The Daily Tribune, Business Mirror, TechBeat)


Security is an Afterthought for Most IoT Device Manufacturers – Akamai*

IT Watch IT

March 29, 2017


There is an overwhelming number of new devices that are coming online which have been built with the lowest costs. Most of the devices are not necessary, but they still have a powerful machine inside that can take pictures and upload them to the internet. They are connected to the internet, but have been manufactured at the lowest cost possible. There is very little security at the developmental stage because this involves hiring security professionals and paying them to test the products.


We will see more of these consumer devices come out, with no inbuilt security. In any kind of development project, it is better to have security baked in at the start since it will cost you much more to tack it on later. For big software companies, they have security added to their products from the start, because their customers demand it. For IoT device manufacturers, it is not strictly necessary since most of the consumers don’t even care.


* A conversation with Akamai’s Vice President, Web Security, Josh Shaul


The State of 4K and HDR 2017

Streaming Media

March 30, 2017


“Today’s 4K OTT levels are small but rapidly growing,” reports Ian Munford, EMEA director of product enablement and marketing, media services for Akamai. “Clearly there are a range of on-demand 4K movies available through various SVOD streaming services, but we are seeing many more live streaming events, particularly sports, taking advantage of online 4K delivery.”


“If you can’t reliably ingest a live 4K video stream into a CDN, you can’t deliver a high-quality viewing experience,” explains Munford. “Likewise, if you can’t stream live 4K video consistently without buffering, then the viewer experience will be dreadful. Traditional streaming technologies use TCP as a transport protocol. This was designed to ensure reliability, but not deliver high-bitrate video, where bottlenecks in the internet may impact quality of experience.”




Federal 100: Tom H. Ruff

Federal Computer Week

March 30, 2017


It’s Akamai’s job to defend government systems, and it does so for all branches of the military and most Cabinet-level agencies. Ruff, however, brought a new tool to the table: the crowdsourced vulnerability-testing approach that evolved into “Hack the Pentagon.” The Defense Department’s bug bounty experiment identified scores of vulnerabilities for a fraction of what traditional penetration testing would have cost. Akamai’s experience with its own program helped shape the effort, and DOD has since awarded contracts to conduct similar initiatives across the military services.




This week’s installment of “The Friday Five” follows… providing a snapshot of recent global press coverage that demonstrates how Akamai is helping customers move Faster Forward. If you see something interesting, please share it!


Special this week! 


Akamai is the #1 seed in BostInno’s #TechMadnessBos and we need your help to advance. Cast your vote for Akamai and support innovation in tech:


Additional highlights include:

  1. Better OTT with Akamai Media Acceleration
  2. Tell us why cloud-based security makes sense, Tom Ruff
  3. Tom Leighton’s journey from professor to CEO
  4. It’s March, so we’re all mad about streaming sports
  5. The Internet keeps getting faster


Akamai Launches Media Acceleration to Boost OTT Viewing Experiences


March 21, 2017


Akamai has launched Akamai Media Acceleration, a new content delivery technology which boosts the quality of over-the-top video, as well speeds up video game and software downloads. In a briefing, Alex Balford, senior product marketing manager, media, told me that Media Acceleration was developed in order for Akamai customers to deliver broadcast TV quality OTT experiences to viewers, whose expectations continue to rise. 


Vimeo has been using Media Acceleration in its beta period and has already seen improvements across 3 key performance indicators: an increase in the percentage of HD plays, reduction in start time and reduction in buffering. Naren Venkataraman, Vimeo’s VP, Engineering, told me that the reduction in start time is particularly critical because this directly correlates to lower abandonment, which of course translates into better viewer satisfaction and monetization.


(See also: Streaming MediaB&TVideoNetTechno BuffaloAsian JournalSiliconPubblicita ItaliaBitMatBusiness MirrorEmerceMillecanaliNetwork World EspañaRapid TV NewsBroadcast ProDigital TV NewsVideo InkAdvanced TelevisionVenture BeatSilicon AngleChannel Post


7 reasons why cloud-based security makes sense*

Government Computer News

March 22, 2017


The 1996 denial of service attack on New York internet service provider Panix first alerted organizations to security threats online. The threat landscape has changed dramatically since then, however. Starting at the network layer and moving to applications, the range of possible attack vectors continues to expand with no end in sight. Legacy security solutions are no longer as effective, and on-premises hardware can lack sufficient scale and performance to protect internet-facing application infrastructures as they grow. As government agencies move more of their operations online, they need a cloud-based security solution that can defend their websites and other internet-facing applications, safeguard business and customer data and protect their brand image.


Cloud-based security solutions provide a new approach to detecting and mitigating security threats. Here, agencies deploy a third-party cloud platform in front of their private infrastructure and inline between remote users and their websites and applications. The cloud security provider can examine network traffic for known attack patterns and pass only legitimate traffic through to the application. This allows the solution to stop attacks in the cloud before they reach the target agency’s data center or applications.


*Authored by Akamai’s Vice President, Public Sector, Tom Ruff


(See also: Executive BizFederal Time’s Fifth Domain Cyber)


Delivering 30% of global Internet traffic, mathematics professor turned into a great commander on the Internet

Business Today Taiwan

March 23, 2017


Co-founder of Akamai, the global leader in content delivery network (CDN) services, Dr. Tom Leighton shared his story of how he stepped out of his academic comfort zone, to create Akamai, and change the history of the Internet.
With more than 216,000 servers across over 120 countries, Akamai makes it possible for web pages to load within seconds, and hot topics related to Internet speeds and cyber-security are core to the business. Akamai is responsible for the delivery of more than 30% of global Internet traffic, delivering daily web traffic over 30 Terabits per second. Akamai's quarterly State of the Internet Report is a trusted Internet whitepaper.
The birth of the Internet greatly influenced the establishment of Akamai. Mr. Leighton and his students believed algorithms could be the solution to avoid Internet congestion and established Akamai to prove their idea. After the success of online broadcasting and delivering the trailer for Star Trek, among several other important events, Akamai was viewed as a future star, winning the brand numerous investment and strategic partners such as Apple.


Streaming Sports: All Signs Point to a Continued Full Court Press 


March 23, 2017


It’s clear from the skyrocketing number of viewers watching NCAA Division I tourney online that streaming of live sports is only going up from here. NCAA March Madness Live app, managed by Turner Sports in partnership with CBS Sports and the NCAA, generated an all-time record 69.1mln live streams through the first Sunday of the tournament, an increase of +24% over last year. 


TV has set the benchmark for streaming, Akamai CTO John Bishop told CFX. “There’s always been that 45-60 second behind line. That’s just been kind of the nature of the Internet. When you look at why, it’s largely because the pieces were fragile and immature in the supply chain. Every little element that was touching a lot of the bits created its own little safety net—and safety net in our world means buffer,” Bishop said, adding that as Akamai has expanded its investments the system has become more cohesive.


Global Internet Connection Speeds Climbing, Akamai Says

Web Host Industry Review

March 22, 2017


The global average connection speed increased by 26 percent to 7.0 Mbps in 2016, capped by a 12 percent increase in Q4, according to the Fourth Quarter, 2016 State of the Internet Report from Akamai.


The adoption rates for the various broadband tiers Akamai tracks were also strong over the past year, with 4 Mbps connections increasing 15 percent, and connections of 10, 15, and 25 Mbps all increasing between 31 and 45 percent year over year, respectively. Global and regional disparity remained similar to previous quarters, with average mobile connection speeds ranging from a high of 26.8 Mbps in the UK to 2.9 Mbps in Venezuela.


(See also: PC TechTechnology DecisionsSun LiveMy BroadbandQ Tech Costa RicaLemagBerliner Morgen Post)



Akamai Driving the Digital Division of the Espresso Group to innovation


March 23, 2017


Elemedia, the digital division of the Espresso Group, has chosen Akamai Ion and Media Service Live to support their commitment to editorial innovation. Elemedia manages all Espresso Group properties across all digital access platforms, including web, mobile, tablet, smart TV and native apps. Among the digital properties are the news site and its nine local editions, the web sites of 13 local newspapers of the Espresso and the Republic TV Platform Group.  


Using Akamai solutions, Elemedia is able to ensure the distribution of quality online content on any device and on the whole national territory, guaranteeing excellent performance, the best possible user experience and the management of traffic spikes. Without expensive infrastructure investments, Elemedia effectively managed unexpected traffic surges up to 9 million unique users per day, keeping availability at 100%. Thanks to Akamai , the Espresso Group also achieved the goal of being the first publisher to test the impact of the HTTP / 2 protocol with its performance significantly higher compared to HTTP.


(See also: Advertiser.itEngageToday DigitalIctBusiness.itMediaKey.tvLineaEDPPubblicità ItaliaImpresaCityBrandNewsDataMediaHub)



This week’s installment of “The Friday Five” follows… providing a snapshot of recent global press coverage that demonstrates how Akamai is helping customers move Faster Forward. If you see something interesting, please share it!


Highlights include:

  1. How fast is fast?
  2. Helping the public sector prepare for cyber threats
  3. Isn’t it Ion-ic
  4. Keeping the mobile enterprise safe
  5. Public sector in the cloud


Global Average Internet Connection Speed Rises 26 Percent in 4Q16

Enterprise Networking Planet

March 9, 2017


Akamai Technologies' Fourth Quarter 2016 State of the Internet Report was released on March 8, providing insight into the latest trends of global internet connectivity.


In particular, Akamai identified a growing global trend for broadband connectivity of 25 Mbps, with 10 percent of all connections to Akamai's global platform in 4Q16, up by 45 percent on a year-over-year basis.


"Internet connection speeds continued to show positive long-term trends around the world, with particularly strong year-over-year increases across all broadband adoption metrics,” David Belson, editor of the State of the Internet Report, said in a statement.


(See also: India TodaySAMENA TelecommunicationsMedianamaMyBroadbandTech2IT Business EdgeChannel News AustraliaITWireTV TechnologyDigital News AsiaNewsbytes PhilippinesCableFaxSwedish WireAdvanced TelevisionIB TimesGadgets NowNDTVHuffington PostTrue Viral NewsIndia TimesLowyatTelecompaperDot EmiratesManila TimesNewsRABS-CBNProkeraiaGold Coast BulletinFree Malaysia TodayIT WireTechnology DecisionsGizmodoLifehackerGood Gear GuideCEDTelecompetitorBroadcasting & CableBusiness MirrorYugaTechTelecomLeadISPreviewANSAHandelsblattSvenska DagbladetRedes Telecom)


Survey indicates federal employees see their agencies becoming more resilient as cyberattack threat grows

Government Security News

March 9, 2017


“Government has been doing a great job in making cybersecurity a priority,” said Tom Ruff, the vice president for Akamai’s Public Sector-Americas division who helped analyze the survey’s results. “Agencies are prepared as much as they can be, given the rapidly evolving landscape.”


Ruff has more than 30 years of experience in IT, having held numerous executive positions in Fortune 500 companies before becoming Akamai’s leader in selling IT and cybersecurity solutions to government agencies.


While most employees feel good about their department’s resiliency, they also indicated there are a few areas for improvement. Most notably, employees are concerned about an overreliance on internal IT offices to handle attacks, and they’re also not sure what they need to do during an attack.


Akamai announces new capabilities of Ion

Networks Asia

March 9, 2017


Akamai Technologies, Inc. has unveiled several major advances that are intended to help solve key mobile performance challenges.


The latest version of Akamai Ion, the company’s flagship Web Performance Solution, is designed to make it easier than ever to deliver compelling online experiences by leveraging the company’s new learning engine-based optimizations.


Akamai will also enable developers to deliver near instant mobile app experiences by using its new software development kit (SDK).


(See also: Customer Management InsightsIT ProHK IT DiscussionCanales TI)


Protecting the enterprise against mobile threats


March 10, 2017


The device itself is one reason the mobile threat landscape is changing directions, said Josh Shaul, vice president of web security at Akamai. "How does that thing in the conference room turn into a covert listening device accessing my intellectual property and everything else?"


When users load that game onto their phone, they are giving access to the camera, microphone, calendar, and contacts without thinking about what they are loading onto the phone.


"The outlier is who we worry about," Shaul said. "Folks put bad software on there that can be used to spy on people through their mobile devices. It's not hard to do that particularly when they overtly ask for and are granted permission."


Federal Websites Can Score Better by Moving to Cloud


March 9, 2017


David Yoon, senior director of the public sector for Akamai Technologies, said that some companies have trouble meeting FedRAMP standards because they don’t have the resources to get certified or they don’t see the benefit of certification because some agencies still don’t enforce the program.


(See also: FedScoop)




The 7 most relevant trends that emerged at GDC 2017

Hardware Upgrade

March 10, 2017


"Akamai is working within the industry of video games for at least 12 years," said Nelson Rodriguez, Director, Games Industry Marketing at Akamai at GDC. "We work with the biggest producers and with many other small producers. Today, to deliver larger files more and more consistent in all parts of the world, really need very large infrastructure. But it is emerging a second major challenge inherent in the ' acceleration in the spread of content viewed in real time. And finally, there are different types of security-related issues. Another our biggest concern is ensuring the video game companies that all transmissions occur in the most computationally secure environments possible."


Another very important challenge for Akamai is to adapt its technologies based on the different conditions of the networks in the various parts of the world. Anticipate what may be the condition of connections in terms of unpredictable performance spike is crucial to maintain a high level of user satisfaction, in a sector plus very delicate from this point of view as gaming. Especially for multiplayer games, in fact, it is necessary for the delivery of files occurs in an immediate and very fast, and that the game experience is always guaranteed.



This week’s installment of “The Friday Five” follows… providing a snapshot of recent global press coverage that demonstrates how Akamai is helping customers move Faster Forward. If you see something interesting, please share it!
Highlights include:
  1. Launching Akamai into the Ion-osphere
  2. Quality is job one
  3. Protecting the web, one retailer at a time
  4. Don’t be the weakest link
  5. Streaming music’s biggest night

February 28, 2017
Amid Netflix’s pledge to eradicate buffering, CDN provider Akamai Technologies is taking steps to improve video performance on mobile devices.
Akamai is introducing new features for its Ion Web performance platform that are designed to improve mobile video experiences.
The new changes to the platform will use the Akamai’s new learning engine-based optimizations and a new SDK to improve mobile app experiences.
The new version of Ion will feature automated performance optimization including something the company calls "Adaptive Acceleration," which is designed to automatically determine the optimal time to push content and pre-connect to third-party resources.
The new Mobile App Performance SDK will allow developers to pre-position content for more consistent experiences across varying network conditions. And Akamai’s SureRoute for Cellular is promising to help alleviate congestion and latency in last mile networks.

February 28, 2017
The notion of video quality means different things to different people, covering a subjective spectrum so broad that “good” to one person could actually be deemed “bad” by another. In an effort to formally identify what key factors affect video quality, Akamai commissioned a survey of more than 350 managers at direct-to-consumer (DTC) video service providers. If you had any reservations about how seriously these professionals take quality, respondents overwhelmingly indicated they consider it the most important factor affecting their service. 
But what exactly makes for good or bad streaming video quality? Part of the survey asked that respondents list the top three factors they feel most affect video quality. We ranked the responses below to create a top five list of the most prominent offenders.
*Authored by Akamai’s Director of Global Product Marketing Noreen Hafez Ayan

Internet Retailer
February 27, 2017
Cyber attacks during Thanksgiving week were slower than expected, but some retailers suffered from significant attacks timed for the holidays, according to the recently released “State of the Internet/Security” report from Akamai Technologies Inc.
“The biggest sales season of the year usually signals a marked increase in the number of attacks for all customers, especially retailers,” says Martin McKeay, senior editor of the Akamai report and senior security advocate. “Many merchants breathed a sigh of relief at not being attacked during their most important shopping days. [But] that’s not to say everyone got off without some stress.”
(See also: PC QuestPYMNTSDZoneDaily Secu)

February 27, 2017
People, not new systems, are the single most consistent impediment to improving cybersecurity practices, according to R.H. Powell, senior director of security services at Akamai Technologies.
In an interview with MeriTalk, Powell stated that employee training is the best remedy for addressing gaps in cybersecurity. Powell, who will be speaking at the Akamai Government Forum on March 28, compared security to soccer, stating the team’s weakest player can determine the team’s overall performance.
“Agencies need to focus on training and security practices. Security is a weak link game and our weakest link is the human link,” Powell said. “Agencies need to do it in a way that’s innovative and make sure they get the right people. It starts with training.”

Advanced Television
March 2, 2017
The Recording Academy’s GRAMMY Live online programming, the official companion to the recent 59th GRAMMY Awards television broadcast, leveraged Akamai Technologies, a global player in content delivery network (CDN) services, to offer viewers a unique, immersive digital experience on Music’s Biggest Night. Akamai helped The Recording Academy successfully deliver the evening’s coverage while meeting its goal of live streaming the video at higher quality than ever before using Akamai’s Media Services Live solutions.

February 24, 2017
The National Inventors Hall of Fame, in partnership with the United States Patent and Trademark Office (USPTO), will host the Greatest Celebration of American Innovation on May 3-4 in Washington DC.  Events will recognize and celebrate 15 pioneers (including Tom Leighton and Danny Lewin) who have significantly contributed to society through their scientific breakthroughs and patented innovations.
*Watch video embedded within the link for more on Tom and Danny